Head of Marketing (M/W/D)

Job Summary

Are you ready to work with top international brands?

Do you bring initiative, creativity and a positive energy that carries others along?

If you also have a passion for games and accessories and are passionate about strategic marketing, brand management and gaming culture - then we are looking for you! You don't just think out of the box – you design the whole packaging?

Then our Head of Marketing (m/f/d) at Gamegenic

full-time in Essen. 

Why join us

• You will play a key role in an international company with a lot of creative freedom in a motivated, creative team with real gaming DNA You have the chance to help shape a strong brand and make it visible.
• What counts for us is team spirit: We work closely together and inspire each other – every day anew
• Variety guaranteed: Look forward to a diverse field of tasks with plenty of room for creative ideas and your own impulses
• You are the center of attention – really! We develop our benefits together with you, individually
• There are employee discounts, regular community and team events, game nights, development opportunities
• Trust and transparency are not buzzwords for us, but the basis of our cooperation
• You want real exchange instead of constant video calls? With us, you work directly at the location – live and in person.
• You can coordinate directly and advance ideas together
• We offer flexibility by choosing to work remotely 1 day a week (Mondays or Fridays)
• Fancy an environment that moves? Then join our motivated team and create a creative, dynamic working environment with us! 

What does this role Involve

• You will further develop our international marketing strategy – creatively, data-based and cross-channel
• You will lead and inspire our marketing team and bring a breath of fresh air to brand identity, campaigns and communication
• You will be responsible for the implementation of 360° campaigns – from social media to influencer marketing to the POS
• You will strengthen our brand, position it further and ensure visibility in relevant target groups
• You work closely with internal and external studios
  You keep an eye on KPIs, manage budgets and identify new growth potential
• You are a sparring partner: for the management in all marketing matters

What are we looking for

• Several years of professional experience in a senior marketing role, ideally in the gaming, lifestyle or entertainment sector
• Experience in brand building, campaign management, digital and influencer marketing
• Leadership skills, team spirit and a feel for brands, markets and people
• Strategic thinking, hands-on mentality and a good feeling for trends and target groups
• In our international environment, communication is crucial – and a matter of course for you! With your very good English skills at C1 level and good German skills, you are well positioned for this
• Passion for games, innovation and communication