Social Media Manager, TCG

Location: 

Roseville, MN, US, 55113

Position Location type:  Hybrid
Contract Type:  Permanent

Fantasy Flight Games (FFG) is a pioneering publisher of hobby board and card games, including trademarked Living Card Games®. Established in 1995, FFG has earned a reputation for its epic themes, immersive gameplay, and top-level components. Many of FFG’s most popular titles are based on beloved licenses such as Star Wars™, Marvel, J.R.R. Tolkien’s The Lord of the Rings, and George R.R. Martin’s A Song of Ice and Fire. In addition, FFG has its own iconic universes such as Arkham Horror Files, Terrinoth Legends, and Twilight Imperium. Throughout the course of the studio’s rich history, FFG has published games in over thirty languages and distributed to more than fifty territories. Fantasy Flight Games is a subsidiary of Paris-based Asmodee Group, a leading global publisher of tabletop games.

Job Summary

The Social Media Manager, TCG will oversee and contribute to the overall social media and online presence for Fantasy Flight Games, TCG vertical. They are responsible for developing, managing, and implementing social media marketing strategies to drive interest in the TCG verticals games, events, and promotions. This role will collaborate with the TCG and Brand teams to support cohesive and effective communication of our brand and products.

 

What will your role involve

  • Develop and implement a comprehensive social media strategy that drives game line objectives and goals
  • Research trends and emerging platforms to keep Fantasy Flight Games at the forefront of digital trends
  • Manage and execute on editorial calendar in close collaboration with the Marketing Manager, Community Manager, and Brand team
  • Coordinate creation of social media graphics, lifestyle photography, video capture, etc.
  • Assist with CRM newsletters and provide creative/strategic support for paid media campaigns
  • Lead the creation and maintenance of studio-wide social media guidelines to empower employees as brand advocates
  • Foster positive relationships by responding to community questions and engaging with users on owned platforms (e.g., Instagram, Reddit, etc.).
  • Provide active moderation during TCG livestreams to ensure a safe, engaging, and professional environment
  • Track, analyze, and report on key performance metrics, providing actionable insights to improve social media ROI
  • Establish, implement, and iterate on social media best practices to optimize organic reach and engagement
  • Attend and participate in regular team meetings, scheduling meetings, and other department meetings as needed
  • Some domestic and international travel as required
  • All other tasks as directed by management

 

What do you bring

Position Skills & Qualifications 

  • Deep understanding of social media platforms and their unique content formats (including Instagram, Discord, Reddit, Facebook, YouTube, LinkedIn, and Bluesky)
  • Proficiency with social media analytics tools to track performance and inform strategy
  • Strong organizational and project management skills, with the ability to lead projects from inception to completion while managing multiple priorities and deadlines
  • A strategic mindset with the ability to see the "big picture" and use critical thinking to solve problems in a fast-paced environment
  • Excellent written and verbal communication skills, paired with strong interpersonal skills for effective team collaboration
  • A proactive commitment to staying current on emerging digital trends, audience behaviors, and platform capabilities
  • Comfort navigating ambiguity with confidence and a high degree of trustworthiness when handling confidential materials

 

Education/Experience 

  • Bachelor’s degree in marketing or related field
  • At least (3) years of professional social media marketing experience or digital content management, with a proven track record of multichannel consumer campaigns

 

Preferred, Not Required

  • Skilled in content editing, specifically for mobile devices and social-first formats, is
  • Experience with social media advertising and paid campaign management
  • Experience in the hobby game and/or entertainment markets

 

Hesitant to apply because you don’t have all the experience or qualifications listed? Let us decide! The right candidate doesn’t always match up perfectly on paper. We believe that diverse perspectives and experiences bring fresh ideas and innovation to our team. If you’re passionate about this role and believe your unique background and skills could contribute to our mission, we’d love to hear from you! 

 

Why join us

  • 22 Days of PTO Annually 
  • 12 Paid Holidays 
  • Medical, Dental, Vision & Life Insurance 
  • Competitive 401K Match 
  • Paid Parental Leave 
  • Fertility & Family Building Benefits
  • Legal & Identity Theft Support
  • 2 Paid Volunteer Days Off 
  • Flexible & Hybrid Schedules 
  • Extensive Game Discounts 
  • $250 Annually in Game Bucks 
  • Career Growth & Development 
  • Mental Health Programs 
  • Virtual Healthcare Options 
  • Employee Assistance Program 
  • Employee Referral Program

 

At asmodee, we care about the health and wellbeing of our employees. Our commitment extends beyond the workplace, offering comprehensive healthcare and 401(k) retirement plans, as well as generous paid time off and hybrid schedules to support our team members in every aspect of their lives. We understand the importance of work-life balance, which is why we are proud to provide a competitive total rewards and compensation package, with several benefits listed below. 

 

Actual compensation for this role is based on several factors, including but not limited to job-related skills, qualifications, experience, market conditions and specific work location. Base Salary Range: $75,000-$85,000.

 

Our Commitment

asmodee’s purpose is Bringing People Together. To us that means all kinds of people, no matter their perceived differences. 

We strive to create a workplace where everyone feels empowered to show up as their full and authentic selves. We seek to support our diverse community of players by creating representative gaming experiences that celebrate a variety of backgrounds, skills, and views. Diversity and Inclusion fuels our creativity and promotes internal and external equity which allows us to continue in our efforts to bring people together around the game table. Games are for everyone. 


Nearest Major Market: Minneapolis